{"id":18581,"date":"2024-04-25T13:52:47","date_gmt":"2024-04-25T13:52:47","guid":{"rendered":"https:\/\/mastercaweb.unistra.fr\/?page_id=18581"},"modified":"2024-12-11T11:27:38","modified_gmt":"2024-12-11T11:27:38","slug":"program","status":"publish","type":"page","link":"https:\/\/mastercaweb.unistra.fr\/en\/discover-the-master\/program\/","title":{"rendered":"Program"},"content":{"rendered":"\n<div class=\"wp-block-cover is-light\" style=\"min-height:430px;aspect-ratio:unset;\"><span aria-hidden=\"true\" class=\"wp-block-cover__background has-background-dim\" style=\"background-color:#635f58\"><\/span><img loading=\"lazy\" decoding=\"async\" width=\"1060\" height=\"706\" class=\"wp-block-cover__image-background wp-image-18764\" alt=\"\" src=\"https:\/\/mastercaweb.unistra.fr\/wp-content\/uploads\/2024\/04\/img_program.png\" style=\"object-position:35% 34%\" data-object-fit=\"cover\" data-object-position=\"35% 34%\" srcset=\"https:\/\/mastercaweb.unistra.fr\/wp-content\/uploads\/2024\/04\/img_program.png 1060w, https:\/\/mastercaweb.unistra.fr\/wp-content\/uploads\/2024\/04\/img_program-700x466.png 700w, https:\/\/mastercaweb.unistra.fr\/wp-content\/uploads\/2024\/04\/img_program-1024x682.png 1024w, https:\/\/mastercaweb.unistra.fr\/wp-content\/uploads\/2024\/04\/img_program-768x512.png 768w\" sizes=\"auto, (max-width: 1060px) 100vw, 1060px\" \/><div class=\"wp-block-cover__inner-container is-layout-constrained wp-block-cover-is-layout-constrained\">\n<h1 class=\"wp-block-heading has-text-color has-link-color wp-elements-8c7ba9a889d6b40bb4cb1e9e3dab4dea\" style=\"color:#ffffff\">Program<\/h1>\n\n\n\n<p class=\"has-text-color has-link-color wp-elements-2d3f984fed0ed1cb7e292db441c1afaf wp-block-paragraph\" style=\"color:#ffffff\"><strong><strong>Master&#8217;s in Multilingual Web Communication and User Experience Design<\/strong><\/strong><\/p>\n<\/div><\/div>\n\n\n\n<div style=\"height:60px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-left\"><strong>Introduction<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Embark on a transformative journey exploring the dynamic world of multilingual web communication and UX design with our cutting-edge Master&#8217;s program. Designed by industry leaders, our curriculum immerses students in the core principles essential for thriving in the following digital fields:<\/p>\n\n\n\n<ul style=\"padding-top:var(--wp--preset--spacing--30);padding-bottom:var(--wp--preset--spacing--30)\" class=\"wp-block-list has-medium-font-size\">\n<li style=\"padding-top:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20)\">Digital Marketing<\/li>\n\n\n\n<li style=\"padding-top:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20)\">Search Engine Optimization (SEO)<\/li>\n\n\n\n<li style=\"padding-top:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20)\">Project Management<\/li>\n\n\n\n<li style=\"padding-top:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20)\">Web Development and Localization<\/li>\n\n\n\n<li style=\"padding-top:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20)\">Web Design and Visual Communication<\/li>\n\n\n\n<li style=\"padding-top:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20)\">UX Design<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-left\"><strong>What Sets Our Program Apart?<\/strong><\/h2>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-dc3a6997 wp-block-columns-is-layout-flex\" style=\"padding-right:var(--wp--preset--spacing--70);padding-left:var(--wp--preset--spacing--70)\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Experience unparalleled flexibility with our <strong>distance-learning program<\/strong> taught <strong>exclusively in English<\/strong> by industry experts.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">The program spans one year, with two semesters of coursework and a final project. However, professionals working full-time have the option to extend the program over two years. The course structure incorporates an autonomous approach, with <strong>70% of courses utilizing a self-learning method<\/strong> and the <strong>remaining 30% consisting of live sessions<\/strong> conducted by instructors. Catering to those with full-time jobs, all live sessions are recorded ensuring students can review the sessions at their convenience.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Spanning one year, the curriculum unfolds across <strong>two semesters of coursework and a final project<\/strong>. For busy professionals balancing work commitments, our program offers the flexibility to <strong>extend the program over two years<\/strong>.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Experience the perfect blend of autonomy and guidance with our innovative course structure. Embrace a self-directed learning approach, with 70% of courses thoughtfully crafted for independent learning. Complementing this, our interactive live sessions comprise the remaining 30%, led by expert instructors. All <strong>live sessions are recorded<\/strong>, granting you the freedom to revisit and review at your convenience.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1007\" src=\"https:\/\/mastercaweb.unistra.fr\/wp-content\/uploads\/2024\/06\/vertical_Tracks-4-1024x1007.png\" alt=\"\" class=\"wp-image-20529\" style=\"aspect-ratio:4\/3;object-fit:contain\" srcset=\"https:\/\/mastercaweb.unistra.fr\/wp-content\/uploads\/2024\/06\/vertical_Tracks-4-1024x1007.png 1024w, https:\/\/mastercaweb.unistra.fr\/wp-content\/uploads\/2024\/06\/vertical_Tracks-4-700x688.png 700w, https:\/\/mastercaweb.unistra.fr\/wp-content\/uploads\/2024\/06\/vertical_Tracks-4-768x755.png 768w, https:\/\/mastercaweb.unistra.fr\/wp-content\/uploads\/2024\/06\/vertical_Tracks-4-1536x1510.png 1536w, https:\/\/mastercaweb.unistra.fr\/wp-content\/uploads\/2024\/06\/vertical_Tracks-4.png 2034w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-3e41869c wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-rouge-background-color has-background wp-element-button\" href=\"https:\/\/mastercaweb.unistra.fr\/en\/discover-the-master\/program\/program-overview\/\">Program Overview<\/a><\/div>\n<\/div>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div style=\"height:0px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading has-text-align-left\"><strong>Rationale<\/strong><\/h2>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Our course has been designed to equip students, career changers, and professionals alike with the expertise needed to pursue a career in the field of <strong>Multilingual Web Communication<\/strong> and <a href=\"#UX\">UX Design<\/a> (*).<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" style=\"padding-top:0;padding-right:0;padding-bottom:0;padding-left:0\"><strong>Aims of the Program<\/strong><\/h2>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"has-medium-font-size\" style=\"padding-top:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20)\">Provide students with invaluable work experience to kickstart their professional journey.<\/li>\n\n\n\n<li class=\"has-medium-font-size\" style=\"padding-top:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20)\">Equip students with professional proficiency in web design, development, multilingual communication, and UX Design.<\/li>\n\n\n\n<li class=\"has-medium-font-size\" style=\"padding-top:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20)\">Familiarize students with the evolving and dynamic landscape of digital marketing.<\/li>\n<\/ul>\n\n\n\n<h2 class=\"wp-block-heading\"><strong>What skills will you gain?<\/strong><\/h2>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<ul class=\"wp-block-list\">\n<li class=\"has-medium-font-size\" style=\"padding-top:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20)\">Proficiency in web development languages such as HTML, CSS, and JavaScript.<\/li>\n\n\n\n<li class=\"has-medium-font-size\" style=\"padding-top:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20)\">Mastery in creating and overseeing multilingual web projects.<\/li>\n\n\n\n<li class=\"has-medium-font-size\" style=\"padding-top:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20)\">Create captivating content across digital, print, and video platforms.<\/li>\n\n\n\n<li class=\"has-medium-font-size\" style=\"padding-top:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20)\">Analyze and optimize websites using content marketing and SEO tools.<\/li>\n\n\n\n<li class=\"has-medium-font-size\" style=\"padding-top:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20)\">Strengthened writing and localization skills through Computer-Assisted Translation (CAT) tools.<\/li>\n\n\n\n<li class=\"has-medium-font-size\" style=\"padding-top:var(--wp--preset--spacing--20);padding-bottom:var(--wp--preset--spacing--20)\">Comprehensive understanding of <a href=\"#UX\">UX design<\/a> principles and practices (*).<\/li>\n<\/ul>\n\n\n\n<div style=\"height:42px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 class=\"wp-block-heading\">Brochure for the Multilingual Web Communication track<\/h2>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized\"><a href=\"https:\/\/mastercaweb.unistra.fr\/wp-content\/uploads\/2024\/06\/brochure_EN_classic.pdf\" target=\"_blank\" rel=\"noreferrer noopener\"><img loading=\"lazy\" decoding=\"async\" width=\"476\" height=\"473\" src=\"https:\/\/mastercaweb.unistra.fr\/wp-content\/uploads\/2024\/06\/Logo_brochure-Classic_Track.png\" alt=\"\" class=\"wp-image-20636\" style=\"object-fit:contain;width:150px;height:150px\" srcset=\"https:\/\/mastercaweb.unistra.fr\/wp-content\/uploads\/2024\/06\/Logo_brochure-Classic_Track.png 476w, https:\/\/mastercaweb.unistra.fr\/wp-content\/uploads\/2024\/06\/Logo_brochure-Classic_Track-150x150.png 150w\" sizes=\"auto, (max-width: 476px) 100vw, 476px\" \/><\/a><\/figure>\n<\/div>\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">(*): UX Specialization Course<\/h3>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\" id=\"UX\">Please note that the standard master&#8217;s program does not include UX Design (*). For those interested in specializing in UX Design, further details can be found here: <\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-3e41869c wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link wp-element-button\" href=\"https:\/\/mastercaweb.unistra.fr\/en\/ux-design-specialization\/\">Discover the UX Design Program<\/a><\/div>\n<\/div>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Introduction Embark on a transformative journey exploring the dynamic world of multilingual web communication and UX design with our cutting-edge [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":20627,"parent":18396,"menu_order":1,"comment_status":"closed","ping_status":"closed","template":"template-no-title.php","meta":{"_acf_changed":false,"_themeisle_gutenberg_block_has_review":false,"footnotes":""},"class_list":["post-18581","page","type-page","status-publish","has-post-thumbnail","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.8 - 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