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Feline Ambitions: A Singapore Mobile Game Startup’s Internationalization Strategy

According to GamesIndustry.biz, Southeast Asia is the world’s fastest-growing mobile games market. The video games trade website estimates that key […]
Influence marketing: what changed in 2019?

The last few years have been the witnesses of the evolution of global digital marketing, with the apparition of new […]
How to communicate on social media during a pandemic crisis?

While the world is currently facing the unprecedented COVID-19 situation, social media are being even more used around the globe […]
Mobile search and SEO: why and how are they so related?

As mobile devices continue to evolve and offer technologies such as foldable smartphones, mobile search and seo are more than ever […]
Some specificities to know when designing websites and apps for the Asian market

Talking about web design in Asia (especially in Chinese-speaking countries) and in Western countries, we can notice there are some […]
The Difference Between UX and UI design

At a time when the digital industry develops at ever greater speeds, it’s not uncommon to face difficulties defining new […]
Hebrew, Arabic, Farsi and Urdu: the challenges of localizing right-to-left UIs

Localizing any content into any language is always a challenging task. Indeed, you need to keep many things to keep […]
University of Strasbourg has joined GALA, the Globalization and Localization Association

The University of Strasbourg has joined GALA, the Globalization and Localization Association. GALA is a global, non-profit trade association for […]